Product Manager

Your role:

• Act as Product Owner to guide and support business users, evaluate requirements, and provide efficient and effective digital solutions that align with overall business objectives.
• Manage end-to-end product development, including concept initiation, requirements collection, documentation, development, UAT, and post-implementation review — collaborating closely with cross-functional stakeholders throughout the process.
• Ability to thoroughly communicate with both Business and Technical teams in translating business requirements into functional and actionable digital solutions.
• Manage project scope, schedules, and risks, maintaining a balance between business value and technical feasibility.
• Participate actively in the full product lifecycle, including user research, needs assessment, conceptual validation, UX/UI design, usability testing, and user acceptance testing.
• Prioritize product requirements and own the product backlog, coordinating pilots, product launches, stakeholder communication, and training to ensure smooth adoption and successful delivery.
• Define, maintain, and prioritize platform and development roadmaps in alignment with business priorities, project goals, and delivery timelines.
• To master Adobe Experience Cloud products, including AEM, Adobe Target, in order to manage digital content efficiently.
• Leverage personalization and segmentation capabilities to create tailored user experiences and targeted communications that enhance engagement and conversion across digital platforms.
• Experience in both Agile and Waterfall methodologies to ensure timely and high-quality product releases.
• Work independently with minimal supervision, demonstrating strong ownership, accountability, and commitment to delivering high-quality outcomes.
• Undertake other duties as assigned by the Line Manager.

To succeed in this role:

• Bachelor’s degree (or equivalent) in Product Management, Marketing, Business Administration, Information Technology, or a related discipline.
• Minimum 3–5 years of relevant experience in product management, system development, CMS, or technical support; prior experience in digital product management is highly preferred.
• Proven track record in managing the end-to-end product development lifecycle, from concept design, requirements gathering, and backlog management, to UAT, pilot delivery, and product launch.
• Experience in loyalty program management and/or delivery operations will be a strong advantage.
• Skilled in using Adobe products and familiar with loyalty platforms and their respective ecosystems.
• Strong understanding of Agile methodologies and digital product development tools such as Jira, Confluence, or similar systems.
• Excellent communication, presentation, and stakeholder management skills, with the ability to build strong relationships across teams.
• Effective team player with strong collaboration and influencing capabilities in a cross-functional environment.
• Strong analytical and problem-solving skills, with the ability to identify and resolve issues throughout the product lifecycle.
• Good command of written and spoken English, Cantonese, and Mandarin.