Marketing Manager
Job Duties:
-
Be responsible and accountable for the assigned segment and Enterprise Managed Services (i.e.EMS) revenue target.
-
Launch quarterly marketing programs / campaigns for new acquisition, winback and upgrade of network services as well as penetration of EMS services across various segments
-
Prepare monthly in-depth analysis of assigned segment customer spending & line base, market trends and able to draw insight and suggest timely improvement plans and actions
-
Able to liaise with sales on day-to-day cross products offering & pricing, integrated solution offers and conduct sales briefings for services & program updates.
-
Conduct competitive analysis on key competitors moves, offerings, key activities and develop our value propositions to differentiate against competition.
-
Contract management & retention for assigned segment & EMS: conduct analysis of existing line base revenue by segment and devise customer management approach for retention and upsell with relevant solutions.
-
Work closely with Corporate Marketing colleague on awareness & communication campaigns e.g. seminars, events, collateral production, website content maintenance etc
Requirement:
-
University graduate in Marketing, Business Administration, IT or related discipline
-
8 years or above marketing experiences, preferably from telecommunication / IT / service industry. Exposure in IT services / managed service product marketing is an advantage
-
Proven experience in partnership and vendor management
-
Excellent in preparing management presentation, data analysis and business intelligence tools
-
Good understanding of network services including mobile, managed services
-
Knowledge in IT related /Mobile/ Managed Services solution marketing experience will be a plus
-
A fast learner, able to drive project / program execution and work under pressure
-
Attentive to details, able to meet tight deadlines and manage projects independently
-
Pleasant, creative, self-motivated, good written and communication skills
Hong Kong, HK, HK