Marketing Executive

Key Responsibilities

• Support Corporate Rebranding & Core Initiatives: Assist in the visual storytelling, copywriting, and roll-out of high-priority corporate initiatives.
• Narrative Translation & Presentation Design: Attend key project briefings and stakeholder meetings to translate real-time strategic discussions into structured visual narratives and high-end presentation decks.
• LinkedIn & B2B Content Management: Own the LinkedIn content calendar; draft professional corporate copy, monitor platform engagement, and track growth metrics.
• Website Content Maintenance: Manage routine updates to the company website via Wix, including media uploads and copy refreshes, ensuring alignment with brand guidelines.
• Campaign Coordination & Research: Coordinate with internal teams across business units, track marketing campaign results, and conduct routine competitor/trend research.
• Provide general marketing support and handle ad hoc tasks

Software & Media Proficiency

• Advanced Presentation Design: High proficiency in Microsoft PowerPoint or Google Slides, with a strong command of slide layout, master templates, data visualization, and typography to build premium, executive-ready decks.
• Digital Image Editing: Practical experience with image manipulation, cropping, and asset formatting using GIMP or a demonstrated ability to quickly adapt to open-source graphic design alternatives.
• Video Post-Production: Competency in basic timeline-based video editing (cutting clips, syncing audio, and adding subtitles) using Olive Video Editor or a strong willingness and technical aptitude to utilize open-source alternatives.
• Platform & Content Management: Practical knowledge of LinkedIn formatting and asset optimization, along with hands-on experience or strong familiarity with the Wix content management system (CMS) interface.
• Generative AI Literacy: A strong understanding of how to leverage AI tools to accelerate copywriting and research drafts, combined with the critical thinking necessary to edit, fact-check, and refine AI outputs to match the company's precise brand voice

Academic Qualifications & Experience

• Bachelor’s degree in Marketing, Business, Communications, English Literature, Media Studies, or related fields
• Language Proficiency: Full professional trilingual proficiency in English, Cantonese, and Putonghua (both written and spoken) for cross-lingual copywriting and executive reporting
• Strong communication and organizational skills: A sharp eye for visual hierarchy, layout design, and meticulous attention to detail in professional corporate copywriting.
• Proactive, detail-oriented, and a team player: Comfort operating in a fast-paced, agile environment