Marketing Executive
We are seeking a dynamic and tech-savvy Marketing Executive to join our Corporate Marketing Team and support our Senior Marketing Manager in driving corporate digital transformation and AI adoption across daily sales operations. This is an exciting opportunity to be at the forefront of marketing innovation and shape the future of our business.
The Role
As Marketing Executive, you will assist in implementing cutting-edge digital solutions and AI-powered tools to optimize our marketing and sales processes. You'll work closely with the Senior Marketing Manager to transform traditional workflows into efficient, data-driven operations.
The Job
Digital Transformation, AI Integration and Project Management
- Coordinate and manage internal system enhancement projects focused on digital transformation initiatives
- Monitor project progress and prepare presentations on project status for stakeholders
- Communicate effectively with different internal departments to ensure seamless implementation
- Prepare user requirements and review functional specifications for new digital tools and AI integrations
- Conduct user acceptance testing and report cases to IT team to ensure quality delivery
- Leverage AI-powered tools for content creation, data analysis, and workflow optimization
- Prepare and modify sales tools using Microsoft Excel VBA and other software applications
- Provide inputs on UX/UI design of portals and apps to enhance customer experience and digital engagement
- Develop and maintain marketing automation workflows using AI and RPA technologies
Documentation & Reporting
- Prepare regular reports to track project progress and campaign performance
- Create comprehensive documentation and presentations on workflows, guidelines, and marketing programs
- Prepare test cases and maintain quality assurance standards
- Support ad hoc duties as required by the marketing team
The Person
Essential
- Degree holder in Business Administration, Marketing, Electronic Information Engineering, or related discipline
- At least 2 years of experience in Software Development, Project Management, or Marketing Operations
- High proficiency in Microsoft Office, especially Excel and PowerPoint
- Detail-minded with strong analytical and problem-solving skills
- Self-motivated with ability to adapt quickly to new technologies and digital tools
- Team player with excellent communication and coordination skills
- Good command of both written and spoken English and Chinese
Desirable
- Knowledge of Microsoft Excel VBA and RPA is a strong advantage
- Experience with or willingness to learn AI-powered marketing tools (ChatGPT, Copilot, design tools, analytics platforms)
- Familiarity with marketing automation platforms and CRM systems
- Understanding of UX/UI design principles
- Project management certification or training
Hong Kong, HK, HK