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Marketing & Customer Analyst

Marketing & Customer Analyst

As a team member of Customer Data Analytics Team, you will be responsible for generation of actionable recommendations by synergizing insights from research, customer feedback and customer data to support business growth and enhance customer engagement. This role is suitable for those who are interested in developing his/her career in using fact-based data-driven approach to influence business decisions.

 

Your role

  • Manage, execute and support deliveries of regular customer engagement research programmes from start to finish
  • Design and execute ad hoc research programmes including online survey programming, data processing and data tabulation
  • Support in compiling reports aligned with business goals
  • Design, build and maintain the customer feedback collection platform to support customer service and operation channels to deliver good customer experience.
  • Continuously and thoroughly review customer feedback collected from different service touchpoints to identify insights and drive for improvement actions
  • Support the team to drive ad-hoc projects 

 

To succeed in this role

  • University graduate in Marketing, Business, Social Sciences or equivalent disciplines
  • Experience in market research, project management or customer data analysis is a plus
  • Strong team player with independent-thinking; analytical-minded, willing to learn, flexible and adaptable to handle different business scenarios
  • Effective communication in written and spoken English and Chinese
  • Computer proficiency in MS PowerPoint, Word, Excel
  • Knowledge on Chinese Character input, Access, Thinkcell, SPSS would be an advantage

 

Fresh graduate with relevant internship and part-timer experience who are interested in customer or business data analysis/ market research is also welcomed.

 

HKT is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes.
Personal data provided by job applicants will be used strictly in accordance with the employer's privacy statement (www.hkt.com/privacy-statement), a copy of which will be provided immediately upon request.

Ref ID:  14012
Location: 

Hong Kong, HK, HK

Business Unit:  Consumer Mobile
Full Time/ Part Time:  Full Time
Job Function:  Marketing
Featured Job Category::  Sales & Marketing/ Business Development

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